Terms of Service

Business Use Only. Squoosh is designed for use by businesses and their representatives.

1. Agreement to Terms

These Terms of Service ("Terms") govern your access to and use of Squoosh's web application, APIs, and related services (the "Services"). By accessing or using the Services, you agree to be bound by these Terms. If you are using the Services on behalf of an organization, you represent that you have authority to bind that organization; "you" and "Customer" refer to that organization.

These Terms incorporate our Privacy Policy (the "Policy"). If you do not agree, do not use the Services.

2. Accounts & Eligibility

You must provide accurate account information and keep it updated. You are responsible for safeguarding your credentials and all activity under your account.

3. Definitions

4. Integrations, Scopes & Third-Party Platforms

The Services support integrations you enable (including, without limitation, Shopify, Google Analytics/GA4, BigQuery exports, CSV uploads, and other third-party tools you authorize now or in the future). You control which integrations are connected and which scopes/permissions are granted. You are responsible for complying with applicable third-party terms (e.g., Shopify and Google policies) and for obtaining any required notices/consents from your end users.

We may support additional integrations from time to time; when you enable one, we process only the data that integration makes available under the scopes/permissions you select.

5. Customer Data Ownership & Licenses

As between the parties, you own Customer Data. You grant Squoosh a worldwide, non-exclusive license to host, copy, process, transmit, display, and otherwise use Customer Data solely to (a) provide and support the Services (including running experiments, generating reports, and operating the Sandbox), (b) meet legal requirements, and (c) as described in Section 7 (Model Improvement) using De-identified Data only.

You also grant Squoosh a non-exclusive, worldwide, irrevocable, royalty-free license to use any Feedback (ideas, suggestions) you provide for any purpose.

6. Generated Outputs & Reports

Subject to your compliance with these Terms and payment of any applicable fees, Squoosh assigns to you its rights, if any, in the experiment reports and analytics generated specifically for your account (excluding Squoosh's underlying models, prompts, templates, software, know-how, and De-identified Data).

7. Model Improvement & Context Engineering

We create and use De-identified Data derived from Customer Data and Experiment Data to operate and improve the Services, including to develop, fine-tune, and evaluate models used by the Service and to update prompts/system configurations ("context engineering"). Training/evaluation datasets are prepared using de-identification (e.g., aggregation, removal or hashing of identifiers) and do not include direct identifiers (such as customer email/phone). De-identified datasets and resulting training artifacts cannot reasonably be used to identify a natural person or a specific customer account.

8. Service Providers

We use third-party service providers (e.g., hosting, analytics, AI processing, email). We share information with them to help deliver the Services and do not authorize their independent use of Customer Data beyond providing those services to Squoosh. We also limit what we send and favor de-identified/aggregated data where feasible.

9. Acceptable Use

You will not (and will not permit anyone to):

• use the Services in violation of law or third-party rights;
• send or store malicious code;
• attempt to gain unauthorized access to the Services or related systems;
• reverse engineer or decompile any part of the Services (except where prohibited restrictions don't apply by law);
• upload or share prohibited data (e.g., payment card primary account numbers, government-issued IDs, health/biometric data, data about children under applicable ages) unless Squoosh has expressly agreed in writing;
• use the Services to build or train competing models or services.

10. Security

We take reasonable and appropriate measures to protect information in our possession (including role-based access and least-privilege controls). You are responsible for securing your systems and for proper configuration of integrations and scopes.

11. Beta & Experimental Features

From time to time, we may provide features identified as alpha, beta, preview, or experimental ("Beta"). Beta is provided as-is, may change or be discontinued at any time, and may be subject to additional terms. You assume all risk with Beta.

12. Availability & Changes

We may modify the Services, discontinue features, or update these Terms from time to time. We will post material changes to these Terms and/or notify you. Your continued use after changes become effective constitutes acceptance.

13. Fees & Taxes (if applicable)

If you purchase paid Services, you agree to pay the fees described at purchase and any applicable taxes. Fees are non-refundable except as required by law or expressly stated. Subscriptions renew automatically unless canceled per the terms presented at checkout.

14. Data Retention & Deletion

We retain and delete data according to our Privacy Policy (including retention of De-identified training artifacts). Upon termination or upon your written request, we will delete or return Customer Data in our possession within a reasonable period, subject to permitted retention (e.g., backups, legal).

15. Confidentiality

Each party may access the other's confidential information. The receiving party will use such information only to perform under these Terms, protect it with reasonable care, and not disclose it except to personnel/service providers with a need to know under similar obligations.

16. Disclaimers

The Services (including Sandbox experiments and any recommendations) are provided "as is" and "as available." Squoosh does not warrant that experiments will achieve a particular outcome, that results will mirror live traffic, or that the Services will be uninterrupted or error-free. To the maximum extent permitted by law, Squoosh disclaims all warranties, express or implied, including merchantability, fitness for a particular purpose, non-infringement, and accuracy.

17. Limitation of Liability

To the maximum extent permitted by law:

• No indirect damages. Neither party is liable for indirect, incidental, special, consequential, exemplary, or punitive damages, or for lost profits/revenue, data loss, or business interruption.
• Liability cap. Squoosh's total liability arising out of or related to the Services is limited to the amounts you paid to Squoosh for the Services in the twelve (12) months preceding the event giving rise to liability (or $100 if you are on a free plan).

These limits apply regardless of the legal theory and even if a remedy fails of its essential purpose.

18. Indemnification

You will indemnify, defend, and hold harmless Squoosh and its affiliates, officers, employees, and agents from and against any claims, damages, losses, liabilities, costs, and expenses (including reasonable attorneys' fees) arising out of or related to: (a) your Customer Data (including your failure to obtain required notices/consents or your violation of third-party platform terms); (b) your use of the Services in violation of these Terms or law.

19. Term & Termination

These Terms remain in effect while you use the Services. Either party may terminate for convenience by closing the account or providing written notice (or as otherwise specified in an order). Either party may terminate for material breach if uncured within thirty (30) days after written notice. Sections that by their nature should survive (including 5–8 and 14–21) will survive termination.

20. Governing Law & Venue

These Terms are governed by the laws of the State of New York, excluding its conflict-of-laws rules. The parties consent to the exclusive jurisdiction and venue of the state and federal courts located in New York County, New York.

21. Miscellaneous

22. Contact